Apply to register another UK trade mark with legal support

A separate application is usually worth considering when the new asset is legally distinct from what you have already filed. For example, a fresh logo, a new trading name, a slogan or a product line often needs its own registration because trade mark rights attach to the specific sign that is filed. If you only protect the original mark, newer branding may sit outside that coverage. As part of this service, we look at the extra mark itself and whether a separate UK application is the sensible route.

Owning one registration does not automatically protect every variation of your branding. Small changes in wording, design or presentation can matter, and a mark that looks commercially connected to your business may still face objections if it is descriptive, too similar to earlier rights or filed in the wrong way. Another issue is assuming an old registration covers a new sub-brand when it does not. We assess the additional mark on its own merits before filing, rather than treating it as a simple extension of what you already have.

This page is priced for one additional mark. If you are launching multiple names, logos or slogans together, each one may need separate consideration because the filing strategy can differ depending on how each sign is used and how distinctive it is. In some cases, businesses file several applications at the same time but still need to prioritise which marks matter most commercially. We can help you work through that and let you know whether separate filings are likely to be needed for each brand element.

Routine registry queries linked to the filing are part of this service, so if the UKIPO asks for standard clarifications we can assist with those. If the application runs into a more substantive objection, or a third party files an opposition, that is usually a separate piece of work because it can involve detailed legal arguments, evidence and strategic decisions. In that situation, we will explain what the issue means for your additional mark, the options available and whether further support is worth pursuing.

The timetable depends largely on the UKIPO process and whether the application proceeds smoothly. A straightforward filing can still take a number of months from submission to registration, and the timing may stretch if the registry raises concerns or if a third party challenges the mark. Our role is to prepare the application carefully, file it correctly and keep you updated on routine developments. If timing is commercially important, it is worth raising that early so the filing strategy can be planned around your launch as far as possible.

Working with us is simple. Start by submitting an enquiry through our website using the form at the top of this page or on our Get Started page. A legal project manager will review your enquiry within 1 business day and reach out to understand your needs.

They'll send you a fixed fee quote outlining costs, scope, and timing. If you're happy, you can accept and sign our engagement letter online. Once that's done, we'll connect you with an expert lawyer who will complete your project via email, phone, or video chat, with the timing confirmed in your quote.

If you're not looking for help with a specific matter, explore our platform, which offers free templates, tools to get your business set up, and even a free tier to get started. Whether you need legal support or just want to browse resources, we've got you covered.

At Sprintlaw, our pricing is transparent and designed for startups and small businesses. Many one-off legal services, including document drafting and reviews, are provided for a fixed fee with an upfront quote before you proceed.

Prices typically range from £100 to £1,500 depending on the complexity and scope of the work. For ongoing support, Sprintlaw Memberships include options such as legal templates, consultations, a legal helpline and credits for services.

If your project is larger or more complex, we will provide a tailored quote after understanding what you need.

Sprintlaw UK operates fully virtually, with the team working online across the UK to provide support to startups and small businesses nationwide. Many of our team are based in London and often meet at co-working offices, but our operations remain fully digital, ensuring flexibility and efficiency for both our clients and team.