Check the legal setup behind your email campaigns

This service is often useful for businesses that send regular promotional emails and want legal input on more than a single signup form. That includes agencies managing client campaigns, ecommerce brands running promotions, creators building subscriber lists, and service businesses using lead magnets or automated nurture sequences. It is particularly helpful where list growth, campaign copy and platform settings are handled by different people, because that is where gaps often appear. The review is broader than a consent-only check and looks at how the campaign materials and surrounding process fit together.

Common issues include consent wording that is vague or too broad, old mailing lists being reused without clear support, unsubscribe links that are hard to find or do not work as expected, and privacy wording that does not reflect the real data flow. We also see risk in promotional claims, offer conditions and disclaimers that are not presented clearly in the email itself. The right drafting depends on your actual data flows, including what you collect, why you use it and who receives it, so the review looks at both the campaign content and the surrounding signup and list management process.

A direct marketing consent review is narrower and usually centres on how consent is collected, recorded and relied on. This service goes further by reviewing the email campaigns themselves as well as the consent, privacy and unsubscribe framework behind them. That makes it a better fit where the concern is not just the opt-in wording, but whether the whole email marketing setup works together properly. In many businesses, the real issue is the gap between signup language, campaign content and the way contact data is actually used over time.

Yes. In some cases, a template only needs targeted changes to consent references, disclaimers, offer wording or unsubscribe presentation. In other cases, the bigger problem is that the template no longer matches how contacts were collected or how the campaign is being used now. We can flag whether the materials appear workable with amendments, or whether a more substantial rewrite is likely to be the safer next step. That assessment is based on the templates reviewed and the business practices you describe, rather than a generic checklist approach.

You receive written feedback on the main legal issues identified in the campaigns and related processes we reviewed. That may include recommendations on signup wording, privacy language, unsubscribe presentation, promotional terms or internal list practices. You can then decide whether to update the materials internally or ask for further legal help with revised wording. This review helps you assess and reduce risk, but it focuses on helping you prepare clearly and understand the practical risks, especially if your campaigns, channels or data practices later change beyond the materials originally reviewed.

Working with us is simple. Start by submitting an enquiry through our website using the form at the top of this page or on our Get Started page. A legal project manager will review your enquiry within 1 business day and reach out to understand your needs.

They'll send you a fixed fee quote outlining costs, scope, and timing. If you're happy, you can accept and sign our engagement letter online. Once that's done, we'll connect you with an expert lawyer who will complete your project via email, phone, or video chat, with the timing confirmed in your quote.

If you're not looking for help with a specific matter, explore our platform, which offers free templates, tools to get your business set up, and even a free tier to get started. Whether you need legal support or just want to browse resources, we've got you covered.

At Sprintlaw, our pricing is transparent and designed for startups and small businesses. Many one-off legal services, including document drafting and reviews, are provided for a fixed fee with an upfront quote before you proceed.

Prices typically range from £100 to £1,500 depending on the complexity and scope of the work. For ongoing support, Sprintlaw Memberships include options such as legal templates, consultations, a legal helpline and credits for services.

If your project is larger or more complex, we will provide a tailored quote after understanding what you need.

Sprintlaw UK operates fully virtually, with the team working online across the UK to provide support to startups and small businesses nationwide. Many of our team are based in London and often meet at co-working offices, but our operations remain fully digital, ensuring flexibility and efficiency for both our clients and team.