Data Privacy
Review how your business collects and relies on direct marketing consent
Review your UK direct marketing consent process, including opt-ins, wording, records and practical recommendations.
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What's included
A broader review of your consent process across real marketing channels
A fixed fee legal review of your direct marketing consent process, including written findings on wording, collection methods and supporting records.
- Review of current marketing consent forms, tick boxes and collection methods
- Assessment of consent wording and process issues against GDPR and PECR
- Review of how consent is recorded and relied on for direct marketing activity
- Written summary of findings, risk points and recommended changes
- Practical suggestions for improving forms, notices and internal process steps
Project
Direct Marketing Consent Review
Status
CompletePrepared by
Alex Solo
Senior Lawyer

FAQs
Frequently asked questions
Unsure about how we work? We have gathered the most common questions for your convenience.
It is often useful for businesses that actively market by email, SMS or similar channels and want legal input on whether their current consent setup matches what they do in practice. That can include online businesses, SaaS companies, healthcare providers, agencies and businesses scaling their CRM or campaign activity. It is particularly relevant where marketing has evolved over time and different forms, landing pages or systems have been added along the way. In those cases, the legal position often depends on the full consent journey rather than one isolated form.
Businesses often run into trouble when the wording looks acceptable on its own but the surrounding process tells a different story. Common issues include pre-ticked boxes, bundled consent, unclear explanations of what people are signing up to, weak unsubscribe messaging, and patchy records showing when and how consent was obtained. Another recurring problem is using one consent flow for several channels without checking whether the wording and records support each use. We review those pressure points across the materials and workflows you provide, not just the text on a single page.
We review the consent materials and process steps included in your instructions, such as website forms, app sign-up flows, lead capture pages, privacy wording and examples of how consent is stored internally. You then receive a written summary identifying risk areas and recommended changes. This is broader than ordering a single consent form because it looks at how the process operates across your current marketing setup. It does not include coding changes, platform configuration, security remediation, regulator engagement or open-ended support after the review has been completed.
Yes. Many businesses already use wording generated by a platform or copied from an earlier setup, but that does not mean the overall consent process is a good fit for the way the business now collects, uses and shares information. We can review existing wording alongside the sign-up journey and the records you keep behind it. That is often where the real issues sit. The value is not simply rewriting a sentence. It is checking whether the wording, collection method and record-keeping work together in a legally stronger way.
No. The fixed-fee work is intended to improve clarity and reduce avoidable gaps, not to replace broader operational compliance work. Privacy risk in this area depends heavily on how your business actually handles information in practice, including the channels you use, the way contacts are collected, and the records kept to support later marketing activity. Our role is to review the materials and workflows you provide, identify legal pressure points and recommend improvements. If your practices change later, the position may also need to be revisited.
Working with us is simple. Start by submitting an enquiry through our website using the form at the top of this page or on our Get Started page. A legal project manager will review your enquiry within 1 business day and reach out to understand your needs.
They'll send you a fixed fee quote outlining costs, scope, and timing. If you're happy, you can accept and sign our engagement letter online. Once that's done, we'll connect you with an expert lawyer who will complete your project via email, phone, or video chat, with the timing confirmed in your quote.
If you're not looking for help with a specific matter, explore our platform, which offers free templates, tools to get your business set up, and even a free tier to get started. Whether you need legal support or just want to browse resources, we've got you covered.
At Sprintlaw, our pricing is transparent and designed for startups and small businesses. Many one-off legal services, including document drafting and reviews, are provided for a fixed fee with an upfront quote before you proceed.
Prices typically range from £100 to £1,500 depending on the complexity and scope of the work. For ongoing support, Sprintlaw Memberships include options such as legal templates, consultations, a legal helpline and credits for services.
If your project is larger or more complex, we will provide a tailored quote after understanding what you need.
Sprintlaw UK operates fully virtually, with the team working online across the UK to provide support to startups and small businesses nationwide. Many of our team are based in London and often meet at co-working offices, but our operations remain fully digital, ensuring flexibility and efficiency for both our clients and team.
From quote to delivery in three simple steps
Getting quality legal help for your business has never been easier or more affordable.
Get a free quote
Our legally trained consultants will prepare a fixed-fee quote for you.
Accept online
Accept your fixed-fee quote and e-sign our engagement letter.
Speak with a lawyer
Our expert lawyers will talk you through your project via phone, video call or whatever suits.
Get a free quote
Our legally trained consultants will prepare a fixed-fee quote for you.
Accept online
Accept your fixed-fee quote and e-sign our engagement letter.
Speak with a lawyer
Our expert lawyers will talk you through your project via phone, video call or whatever suits.
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