Alex is Sprintlaw’s co-founder and principal lawyer. Alex previously worked at a top-tier firm as a lawyer specialising in technology and media contracts, and founded a digital agency which he sold in 2015.
- Can You Record And Transcribe Business Calls With AI?
- What Information Does The Tool Capture?
- Do People Know The Call Is Being Transcribed?
- Who Else Can Access The Information And Where Does It Go?
- How Does The Provider Protect And Keep Your Information?
- Read The Provider's Terms Before You Sign Up
- When Might You Avoid Using AI Transcription?
- Key Takeaways
AI tools are becoming a common part of everyday business calls.
You might use a meeting assistant on a Zoom or Teams call that turns the conversation into a written transcript and sends you a summary or list of action items afterwards. Similar features are also appearing in sales platforms, customer service software and other business tools.
They can save plenty of time. But they can also mean customer details, employee information and confidential business conversations are being recorded, processed and stored by another company.
Before switching one of these tools across your business, it is worth checking a few things. Do people know the call is being recorded or transcribed? What personal data is being collected? What can the provider do with it? And what have you actually agreed to in its terms?
If your business uses AI transcription tools, there are a few privacy, security and contract issues worth checking before they become part of your everyday workflow.
Can You Record And Transcribe Business Calls With AI?
Before thinking about what the AI does with a conversation, it is worth looking at the recording itself.
Recording or transcribing a business call can involve processing personal data, so the UK GDPR and Data Protection Act 2018 may apply. The Data (Use and Access) Act 2025 has also made changes to parts of the UK's data protection framework, although it has not replaced the UK GDPR or Data Protection Act.
The starting point is understanding why you are recording or transcribing the call and identifying an appropriate lawful basis for processing the personal data involved. Consent is not automatically the right lawful basis in every situation. This will depend on the purpose of the recording, the people involved and how the information will be used.
The position deserves particular care where internal calls are being recorded in a way that amounts to worker monitoring. The ICO says monitoring should be necessary and proportionate, and considers audio monitoring particularly intrusive.
Where a business is considering audio or video monitoring of workers, a Data Protection Impact Assessment may also be required to assess the privacy risks and whether the approach is justified.
So the starting question should not simply be “does our software let us record this meeting?” It should be “why are we recording it, and is that use appropriate for this particular call?”
What Information Does The Tool Capture?
An AI transcription tool can handle much more than a few lines of meeting notes.
Depending on the platform, it might keep the original audio or video, create a written transcript and generate summaries or action items. Along the way, it may also capture customer details, employee information, complaints, commercially sensitive discussions or other personal data mentioned during the call.
A routine conversation can also move unexpectedly into more sensitive territory. Someone might mention a health condition, for example, or an employee discussion might include information that is treated as special category data under UK data protection law.
This is why it helps to think about the conversations your business actually plans to transcribe, rather than assuming every meeting should automatically be recorded.
If staff use AI tools more broadly, an AI Acceptable Use Policy can also help set clear boundaries around which tools are approved and what information employees should or should not put into them.
Do People Know The Call Is Being Transcribed?
Using an AI meeting assistant should not leave the people on the call guessing about what is happening to their information.
Depending on the circumstances, you might explain the transcription in the meeting invitation, use an automated notification when recording begins or mention it at the start of the call.
But transparency is broader than simply saying, “this meeting is being recorded”.
Businesses should consider whether their privacy information explains why personal data is being processed, the lawful basis relied on and relevant details about how that information will be used, shared and retained.
This can be particularly important with employees. Workers should understand when monitoring is taking place and why, rather than discovering afterwards that meetings were being routinely recorded or analysed.
If introducing AI tools has changed the way your business collects or uses personal data, it may be worth checking whether your existing privacy notices and wider data protection documents still reflect what actually happens in practice.
What Should You Check Before Choosing An AI Transcription Tool?
The software itself might only take a few minutes to switch on. The more important question is what happens to the information afterwards.
Before rolling a tool out across your business, look at the provider's terms, privacy documentation and available settings.
Can The Provider Use Your Calls To Train AI?
One of the first things to check is whether recordings, transcripts or other customer content can be reused to train or improve the provider's AI.
Some providers may restrict this for business or enterprise customers, while others may have different settings or terms depending on the account. Look for wording around model training, product improvement, analytics, research and the use of aggregated or de-identified information.
The distinction can also matter when working out the provider's role under data protection law.
Your business may be the controller deciding why call information is being processed, while the transcription provider processes that information on your behalf. But roles depend on what each party actually does.
For example, if a provider goes beyond your instructions and determines its own purposes and means for using personal data, it may be acting as a controller for that processing rather than simply as your processor.
The practical question is fairly simple:
Is the provider processing the information only to provide the service to your business, or can it use that information for its own purposes as well?
Who Else Can Access The Information And Where Does It Go?
The company providing the transcription tool may not be the only organisation handling your data.
It might rely on cloud hosting providers, AI model providers or other subprocessors to deliver the service.
If a provider is processing personal data on your behalf, the UK GDPR requires an appropriate written contract or other binding arrangement. This is often dealt with through the provider's data processing terms or a Data Processing Agreement.
The contract should deal with matters such as processing on your instructions, confidentiality, security, subprocessors, assistance with individuals' rights and what happens to personal data when the arrangement ends.
You should also check whether any of the organisations handling the information are outside the UK.
The ICO updated its international transfer guidance in 2026. If personal data is being transferred or made accessible outside the UK, the business may need to consider whether a restricted transfer is taking place and what safeguards are required.
For most small businesses, the practical point is not to become an expert in the provider's global infrastructure. It is to understand who can access the information, where it is going and whether appropriate protections are in place.
How Does The Provider Protect And Keep Your Information?
Once a meeting has been transcribed, ask what happens to the information afterwards.
Does the provider keep the audio as well as the written transcript? Can your business choose how long the information is retained? Can you delete it when you no longer need it? What happens after you close the account?
Keeping recordings indefinitely simply because the software allows it may create unnecessary risk.
Security matters too, particularly if customer conversations, confidential business information or employee data are going through the platform.
You do not necessarily need to carry out a technical audit of every tool. But the level of due diligence should make sense for the information involved. That might mean looking at the provider's access controls, encryption, account security and any relevant independent security certifications or assessments.
It is also worth knowing what happens if there is a personal data breach. How quickly will the provider tell you? What information will it provide? Will it help your business investigate and respond?
These are not just useful commercial questions. Where the provider is acting as your processor, the UK GDPR can require contractual protections dealing with security, personal data breaches and assistance with wider data protection obligations.
Read The Provider's Terms Before You Sign Up
It is easy to focus on what the transcription tool can do and give much less attention to the agreement behind it.
But the terms may determine what the provider can do with your recordings and transcripts, which subprocessors it can use, what confidentiality and security commitments it makes, what happens when the service ends and how responsibility is divided if something goes wrong.
For businesses covered by the UK GDPR, this can also be a compliance issue. Where the provider is acting as your processor, Article 28 requires particular contractual protections to be in place.
You do not necessarily need a completely separate contract. The required provisions may already appear in the provider's general agreement, data processing terms or separate Data Processing Agreement.
A small business may also have little bargaining power over the standard terms of a large software company. Reviewing the contract can still help you decide whether the tool is suitable for the type of information your business plans to put into it.
If you need more detail on processor arrangements, Sprintlaw's guidance on Data Processing Agreements for UK SaaS Startups looks at that topic separately.
When Might You Avoid Using AI Transcription?
Not every call needs a transcript simply because the feature is available.
An internal project catch-up is quite different from a disciplinary meeting, grievance, conversation about someone's health, confidential customer matter or commercially sensitive negotiation.
This is particularly important where transcription becomes a form of employee monitoring. The ICO considers audio monitoring highly intrusive and says businesses should consider whether a less intrusive approach could achieve the same purpose.
Sometimes that might simply mean taking ordinary meeting notes rather than creating a complete recording and transcript.
It can also help to set some basic internal rules about which transcription tools are approved, when transcription should be switched off and who can access the resulting records.
Sprintlaw's guide to Employee AI Use Policies for UK Businesses looks more broadly at how employers can put those rules around workplace AI. An AI Acceptable Use Policy can also formalise rules around approved tools, restricted information and staff responsibilities.
Finally, remember that an AI-generated transcript or summary is not necessarily a perfect record. Words can be misheard, comments can be attributed to the wrong speaker and summaries can miss important context. Where the record matters, it should still be checked by a person.
Key Takeaways
AI transcription tools can make business calls easier to manage, but using one involves more than simply generating meeting notes.
Before making one part of your everyday workflow, think about why the call is being recorded, whether the people involved understand what is happening and what personal data the tool may capture.
It is also worth checking what the provider can do with that information, whether other providers or overseas systems are involved, how long the data is kept and what protections sit in the contract.
For more sensitive conversations, the right approach may simply be to leave transcription switched off.
If you need help reviewing a provider's terms, putting appropriate data processing arrangements in place or setting clearer internal rules through an AI Acceptable Use Policy, you can reach us at 08081347754 or team@sprintlaw.co.uk for a free, no-obligations chat.
Get your customer-facing terms right
What should your privacy and online terms cover?
If you collect customer data, sell online or run marketing campaigns, your public terms and privacy documents should match the real customer journey.







